Key Points –
- Apple launched new 13- and 15-inch MacBook Air M4 models with a powerful M4 chip, improved camera, and a new sky blue color, starting at $999.
- The price drop comes despite tariff concerns, offering better value with dual-monitor support, 16GB RAM, and up to 18 hours of battery life.
Apple has just released it’s latest laptop to it’s MacBook Air lineup – The MacBook Air M4 which comes with a huge price drop.
The new MacBook Air M4 brings a mix of some expected upgrades. Here’s everything you need to know about the latest iteration of Apple’s most popular laptop.
M4 Chip
Inclusion of M4 processor into its new MacBook Air is probably the single biggest and significant upgrade. This chip which was first debuted in the iPad Pro and later in the MacBook Pro now powers the MacBook Air brings a great boost in performance.
The base model features a 10-core CPU and an 8-core GPU, along with 16GB of RAM and 256GB of storage. There’s also options for those who need more power with up to 10 GPU cores, 32GB of RAM, and 2TB of storage are available.
Apple claims that the M4 MacBook Air is up to twice as fast as the M1 model, making it a compelling option for users who have been holding onto older devices. This can be quite an attractive laptop for heavy users like video editors and gamers considering the price point.
New Macbook Air M4 Price
In a surprising move, Apple has reduced the starting price of the MacBook Air M4. The 13-inch model now starts at $999 while the 15−inch version 1,199. There is a $100 decrease compared to the previous M3 model, a rare occurrence in an industry where prices are often on the rise due to increasing tariffs and production costs.
This price cut is particularly noteworthy given the current economic climate where many tech companies are passing on additional costs to consumers. Apple’s decision to lower prices could be a strategic move to maintain its competitive edge, especially as rivals like Acer have already announced price hikes.
MacBook Air M4 Colors
While the overall design of the MacBook Air M4 remains unchanged, Apple has introduced a new sky blue color option, replacing the space gray variant. This fresh hue adds a touch of personality to the lineup, which also includes midnight, silver, and starlight options. The lightweight and sleek design, weighing just 2.7 pounds for the 13-inch model, continues to be a hallmark of the MacBook Air series.
Enhanced Camera and Display Features
The new MacBook Air M4 also sees an upgrade in its webcam, now featuring a 12-megapixel Center Stage camera. With this improvement, users would expect sharper video quality and better framing during video calls, as the camera can automatically adjust to keep you centered in the frame. Additionally, the MacBook Air M4 supports dual external monitors even with the lid open – a feature previously reserved for the MacBook Pro.
What’s Missing?
Despite these upgrades, there are a few notable omissions. The MacBook Air M4 still lacks support for a nano-texture display, a feature available on the MacBook Pro that significantly reduces glare. Additionally, Face ID remains absent, with Apple sticking to Touch ID for biometric authentication.
New MacBook Air M4 Release Date
The MacBook Air M4 is available for pre-order now, with shipping set to begin on March 12. With its combination of improved performance, a lower price point, and subtle design tweaks, the MacBook Air M4 is poised to remain a top contender in the laptop market. However, whether these changes are enough to entice users to upgrade from recent models like the M2 or M3 remains to be seen.
In a world where tech upgrades often come with higher price tags, Apple’s decision to lower the cost of the MacBook Air M4 is a refreshing change.
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